You can’t fool all the people, all the time… But you can try… It’s called advertising.

A brilliantly executed idea for a series of posters that details the product placement in (mostly cult) films. The author’s website is down at the moment that said their presskit is worth a peep, clearly an agency with a fantastic portfolio. Anyway check it out at antrepo4.com

I thought this was a really beautiful idea, not just selling the product, but a means to make it sustainable. It’s a kind of strange, eco stock-option, two thumbs-up.

I’ve collected a few of these over time, I think ads that are built around their location really work. Not only do they give the extra wow-factor that is often lost with traditional ads but the consumer (often) feels the ads are less intrusive or somewhat more targeted.

Ben Brears just updated his website with this very nice (adbusters inspired?) campaign. Playing the big-brands at their own game.

I’ve stumbled on some really nice viral work lately, some of it has really inspired me to think outside the box more & it’s only fair to share.